As enterprise brands compete for engagement and retention, the question isn’t just mobile app vs mobile web, it’s which delivers higher customer lifetime value. While the web fuels discovery, mobile apps drive loyalty, repeat commerce, and long-term revenue growth. Learn how Bryj helps brands bridge the gap, turning high-intent web users into app-powered loyalists.
The State of Mobile App Solutions Today
Mobile applications have become essential tools for customer engagement and business growth, but traditional development paths are often slow, costly, and fragmented. Bryj offers a faster, smarter alternative by managing the entire app lifecycle—from design and launch to analytics and continuous updates—within a single, subscription-based platform. By combining speed, customization, and long-term scalability, Bryj positions itself as a more efficient and reliable solution compared to traditional agencies or no-code platforms.
Holiday Shopping is Going Mobile: 4 Proven Strategies to Increase App Sales
Consumers prioritize convenience and efficiency, which mobile apps deliver exceptionally well. Statistics show that mobile apps are where most shoppers make their purchases. According to a report from eMarketer, mobile e-commerce sales are projected to make up over 44% of all e-commerce sales in the U.S., with most of this growth attributed to mobile apps.
Mastering Mobile Marketing: Your Step-by-Step Guide to Success
In today’s digital world, mobile devices play a crucial role in our daily routines. People rely heavily on their smartphones and tablets, from checking emails to shopping online. Consequently, businesses need to adapt to this mobile-first environment to remain competitive. Developing a well-planned mobile marketing strategy is crucial for reaching and engaging your audience, boosting conversions, and nurturing long-term loyalty. Whether starting from scratch or refining your existing approach, this guide will equip you with the essential steps to build a successful mobile marketing strategy.
Enhancing Customer Loyalty with Push Notifications: A Comprehensive Guide
A successful push notification strategy hinges on truly understanding your audience. It’s pivotal to segment your customers according to their preferences, behaviors, and needs. By categorizing customers based on their purchase history, location, app usage, feedback, or loyalty status, businesses can tailor their push notifications to provide personalized and meaningful incentives. This approach ensures that notifications are relevant, engaging, and valuable to everyone.
Mobile Apps vs. Websites: The Consumer Preference Revolution
A recent survey by Bryj, the end-to-end, AI-powered mobile app solution, unveils a significant shift in consumer preferences toward mobile apps.
Mobile Apps: The Gold Standard for User Experience and Better ROI
Mobile apps are preferred over PWAs and mobile websites mainly because of their unmatched user experience (UX). Apps are built to work seamlessly on a specific platform, taking full advantage of device capabilities like GPS, camera, and push notifications. As per a Comscore report, users spend 87% of their mobile time within apps, indicating the high engagement levels they provide.
Top 5 App Store Optimization (ASO) Strategies to Ensure Your App Stands Out This Holiday Season
With the holiday season fast approaching, millions of users will be unwrapping new devices and searching for exciting apps to download and enjoy. However, standing out in competitive app stores can be daunting. You need a robust App Store Optimization (ASO) strategy to ensure your app gets the attention it deserves. App Store Optimization (ASO) is the process of optimizing different elements of your app’s store listing to enhance visibility, increase downloads, and ultimately improve revenue.
5 Ways to Immediately Increase Your Mobile App User Acquisition and Retention
A successful mobile app requires a strong user acquisition and retention strategy. It cannot be easy to keep up with the ever-evolving mobile landscape, but with the right tools and techniques, businesses can stay ahead of the curve. The key is to focus on quality over quantity and prioritize personalization, incentivization, updates, and sharing.
The Strengths and Weaknesses of In-App Messaging
Apps are not going anywhere anytime soon. Every day a new app is released. With the influx of apps in the market, the competition becomes fierce, and acquisition is half the battle won. App marketers must go the extra mile to keep users’ attention. Approximately 75% of app users churn within 90 days. What can you do to reduce that churn rate? You need to use in-app messaging.



