Marketers face a key question: Is AI truly creating meaningful connections, or is its inauthenticity harming customer relationships?
Balancing Automation and Critical Thinking: How Marketers Can Navigate AI’s Growing Role
Are we allowing ourselves to rely excessively on AI at the cost of invaluable human insight? Achieving the right balance between automation and critical thinking is not just important; it is essential to fully capitalize on AI’s marketing advantages without undermining our human strategic depth.