The numbers don’t lie: 90% of mobile time is spent in apps, not browsers. If you’re not engaging customers through a high-quality mobile experience, you’re losing to competitors who are.
No App, No Growth: Why Businesses Must Go Mobile in 2025
Mobile apps foster deeper customer relationships, drive loyalty, and significantly increase purchase frequency. Research shows that retail app users make purchases 33% more frequently than non-app users and spend 37% more per transaction.
The Future of Mobile Marketing Is Here: Uncover 2025’s Top 8 Trends and the Secret Weapon Your Brand Needs
Mobile marketing is evolving rapidly in today’s digital world. With billions using smartphones for shopping and entertainment, businesses face high stakes. In 2025, brands must adapt to changing consumer behaviors, new technologies, and a more complex competitive landscape. How can businesses not only keep up but also get ahead?
Holiday Shopping is Going Mobile: 4 Proven Strategies to Increase App Sales
Consumers prioritize convenience and efficiency, which mobile apps deliver exceptionally well. Statistics show that mobile apps are where most shoppers make their purchases. According to a report from eMarketer, mobile e-commerce sales are projected to make up over 44% of all e-commerce sales in the U.S., with most of this growth attributed to mobile apps.
2025 Mobile App Trends: What’s Shaping the Future of Digital Engagement
What began as simple applications designed for basic tasks has transformed into a multi-billion-dollar industry, fostering engagement, loyalty, and profitability across every sector. In fact, mobile apps play a crucial role in facilitating customer interaction, fostering brand loyalty, and maximizing return on investment (ROI). According to Statista, mobile apps are expected to yield over $935 billion in revenue in 2024. The impressive engagement rates, direct-to-consumer channels, and personalized experiences have elevated the significance of apps as a primary focus for businesses.
Marketing Is Broken: Transform from Average to Extraordinary with AI
AI marketing is not just a trend—it’s necessary for any business that wants to stay competitive and drive sustainable growth. Modern consumers demand personalized experiences that cater to their unique needs and preferences. AI marketing empowers you to exceed these expectations by delivering real-time insights and automated responses tailored to each individual. This exceptional level of personalization is not only valued by customers but also drives higher engagement and loyalty.
Debunking AI Myths: Why Fear of AI in Marketing Is Holding Your Brand Back
It’s a common misconception that AI in marketing poses a threat, leading to concerns that may impede your brand’s progress. However, many of these concerns are unfounded. AI is not intended to replace human jobs, stifle creativity, or jeopardize data privacy. On the contrary, it presents opportunities to augment efficiency, creativity, and security in marketing. AI will increasingly be integrated into marketing strategies.
Elevate User Experience: 5 Must-Know UX Trends for Mobile Apps in 2024
In the dynamic world of mobile apps, it’s important to keep abreast of user experience (UX) trends to maintain a competitive edge. Today’s digital landscape has witnessed the rise of mobile apps as the most powerful marketing channel for engaging with customers.
How Mobile Apps Solve the Top 3 Challenges in Retail E-Commerce
Mobile apps are essential in today’s retail e-commerce landscape, rather than just an extra channel. They effectively address significant challenges by improving customer loyalty, driving revenue growth, and providing valuable insights through data. Retailers who invest in well-designed mobile app experiences will establish a solid position to succeed in today’s highly competitive market.
Xmas in July: New Survey from Bryj Uncovers Retail Shopping Habits of Holiday Consumers
With the majority of consumers planning to do most of their shopping on their mobile devices, having a well-designed, user-friendly app is the perfect way to help retailers strike that balance. But it’s not just about having an app just for the sake of having one. These apps need to be a solid platform for delivering relevant content. Consumers expect mobile ads to offer real value and convenience—from personalized product recommendations and app-only deals to one-click purchases.